JTOG Announced at ING

What better place to announce a “Journey to Olympic Golf” than at the International Network of Golf (ING) 23rd Annual Spring Conference at Reunion Resort in Orlando, Florida?

Golf’s “Granddaddy” of networking organizations, ING is “where media and the golf industry connect.” Literally a “Who’s Who” of exhibiting companies, including TaylorMade-Adidas Golf, NIKE Golf and Callaway and media attendees, including Stanton Abrams (Senior Tour Players), Ron Garl (Golf Course Architect) and Nancy Fox (The Business Fox, Networking Expert & Author) embraced the opportunity to develop and nurture relationships over the four-day conference.

Three educational seminars addressed key areas in the game and business of golf- Wellness, Social Media Marketing and Golf Club Technology.

_ING Seminar 1 Wellness & Golf Charlotta Sorenstam A.J. Ali Dr. Kevin Roby 5-20-13

Andy with (L to R) Charlotta Soremstam, A.J. Ali, and Dr. Kevin Roby.

Reunion’s own Charlotta Sorenstam, Director of Golf Operations at the onsite ANNIKA Academy was joined by A.J. Ali, Founder of Golf to End Cancer and Dr. Kevin Roby, Founder of Golf Psychology Consultants for the Wellness and Golf Seminar. The panel touched on tips on physical fitness and the golf swing, nutrition for the body and soul as well as addressing mental fitness for golfers.

 

 

_ING Seminar 2 Lena Wasserman Nancy Fox Todd Lewis 5-20-13

Andy with (L to R) Lena Wasserman, Nancy Fox and Todd Lewis.

The Social Media Marketing panel not only talked about how to use social media to market your product or service but demonstrated how to do it with all the participants engaging through interactive campaigns on their cell phones. Lena Wasserman, Owner of LWG Social Media and Nancy Fox, Founder of the Business Fox teamed up with Golf Channel’s Todd Lewis acting as facilitator for a lively discussion that addressed not only technology but the people side of using technology.

 

_ING Seminar 3 Golf Club Technology Sean Toulon Steve Pike Frank Thomas 5-20-13

Andy with (L to R) Sean Toulon, Moderator Steve Pike, and Frank Thomaas.

During the Golf Club Technology seminar one not only learned the history of golf club technology but the current debate was professionally and civilly reenacted by Sean Toulon, Vice-President of TaylorMade-Adidas Golf and Frank Thomas, Co-Founder of Frankly Golf and past Technical Director of the U.S.G.A. for 26 years. TaylorMade introduced the metal-wood to golf back in the 80s while Frank and the U.S.G.A. along with the R&A set the limits of technology. One thing they did agree on was that bifurcation, separate rules for professional and amateur golfers is not in the best interest of the game or business of golf.

For more information on ING go to their website:

http://inggolf.com/

Andy Reistetter is a freelance golf writer and a broadcast assistant for the various golf networks. He spends time on all four major American golf tours- the PGA TOUR, Champions, Web.com and LPGA.

Reistetter resides within two miles of the PGA TOUR headquarters and the home of The PLAYERS Championship at TPC Sawgrass in Ponte Vedra Beach.

A lifetime golfer, Andy enjoys volunteering at the World Golf Hall of Fame and THE PLAYERS while pursuing his passion for the game of golf and everything associated with it.

Embark on a “Journey to Olympic Golf” with Reistetter in the Fall of 2013 as he travels from St. Louis, Missouri where golf was played in the 1904 Olympics to Rio de Janiero where it will be played again in the 2016 Olympics.

http://www.journeytoolympicgolf.com/

Friend Andy Reistetter on Facebook or touch base with him by e-mail at AndyReistetter@gmail.com

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